TRAVEL & REAL ESTATE WEB DESIGN

Website design should be at the forefront of everybody’s mind when forming a new company whether in the UK or anywhere else in the world. The internet or the worldwide web already plays such a tremendously important part in business today that it should not be relegated to the status of an afterthought such as ‘oh we’ll have to get a web design done’. At Seton Web Design we believe that the company name should be reflected in the domain name and become an integral part of the organisation; domain name availability ought to reflect on the eventual choice of the company name. Good web design is not just a matter of how ‘nice’ or attractive a website appears there are many crucial factors of design for websites that remain unseen to the casual observer or end-user. Our graphic designers can supply the look that you require while our programmers and search engine optimisation specialists will ensure that your web design will be easy to use and most importantly will be prominent in the all important search engine rankings. (We select our staff and associates not just in the UK but worldwide.) Too often the importance of the overall function of the eventual web design is overruled by the dictates of the marketing department or in the case of many small, and some large companies, the lack of knowledge of what constitutes good web design. Web design is an art form to many whereas we at Seton Web Design believe that web design is a science.

The web design requirements of the different branches of industry must be taken into consideration; travel web design sites for example have a very different aspect and user need to them than say real estate web design. It’s not really possible to buy ‘ready made’ travel web design packages as the industry is so diverse and it would be impossible to cover the requirements and aspects of every business. A ‘tailor made’ travel web design carried out by a competent web design company, with due consideration given to search engine optimisation, is essential to success in the marketplace.

Real estate web design is a much more structured discipline and packages can be purchased ‘off the shelf’ and modified to individual requirements within certain limits, these tend to be fairly basic simple display facilities. Real estate web design incorporating a complete management system for long and short term rentals, holiday lettings, commercial sales and leasing as well as straightforward property sales require real estate web design of a high quality to ensure usability for both buyers and sellers.